Graphic Designer evolving brand identities through packaging and digital marketing.

Plnty

,

Packaging

,

2025

Plnty brings a streamlined selection of plant-based milks to the specialty coffee world. I developed the packaging system with a focus on clear typography and a smart color system to help speed up service in busy cafes. The result is a highly functional, clean design that improves a barista's workflow while keeping a modern, high-end feel.

PLTY_01.mp4

PLTY_02.jpg

PLTY_03.jpg

PLTY_04.jpg

VTR_05.jpg

PLTY_06.jpg

PLTY_07.jpg

PLTY_08.jpg

PLTY_09.jpg

PLTY_10.jpg

PLTY_11.jpg

Plnty

,

Packaging

,

2025

Plnty brings a streamlined selection of plant-based milks to the specialty coffee world. I developed the packaging system with a focus on clear typography and a smart color system to help speed up service in busy cafes. The result is a highly functional, clean design that improves a barista's workflow while keeping a modern, high-end feel.

PLTY_01.mp4

PLTY_02.jpg

PLTY_03.jpg

PLTY_04.jpg

VTR_05.jpg

PLTY_06.jpg

PLTY_07.jpg

PLTY_08.jpg

PLTY_09.jpg

PLTY_10.jpg

PLTY_11.jpg

Club Foamo

,

Identity

,

2025

Club Foamo is a community for baristas and beverage enthusiasts, rooted in Canada’s specialty coffee culture and designed as a space where precision meets passion through skill-sharing, creative content, and community-building events. The art direction balances modern relevance with a human touch with vibrant colors inspired by plant-based drinks, custom hand-drawn illustrations, and direct flash photography to capture a raw, high-contrast energy. This creates a bold, visually striking system that elevates the platform into a dynamic space for the modern barista.

CF_01.MP4

CF_02.JPG

CF_03.MP4

CF_04.MP4

CF_05.JPG

CF_06.MP4

CF_07.MP4

CF_08.MP4

CF_09.MP4

CF_10.MP4

CF_11.JPG

CF_12.JPG

CF_13.JPG

CF_14.JPG

CF_15.JPG

Club Foamo

,

Identity

,

2025

Club Foamo is a community for baristas and beverage enthusiasts, rooted in Canada’s specialty coffee culture and designed as a space where precision meets passion through skill-sharing, creative content, and community-building events. The art direction balances modern relevance with a human touch with vibrant colors inspired by plant-based drinks, custom hand-drawn illustrations, and direct flash photography to capture a raw, high-contrast energy. This creates a bold, visually striking system that elevates the platform into a dynamic space for the modern barista.

CF_01.MP4

CF_02.JPG

CF_03.MP4

CF_04.MP4

CF_05.JPG

CF_06.MP4

CF_07.MP4

CF_08.MP4

CF_09.MP4

CF_10.MP4

CF_11.JPG

CF_12.JPG

CF_13.JPG

CF_14.JPG

CF_15.JPG

Oatbox

,

Identity

,

2023

Oatbox has been making the most of Canadian oats to offer high-quality beverages and dry goods. Known for quality and its commitment to social and environmental causes, the company has established itself as an expert in oat-based foods. As Sr. Graphic Designer at Oatbox, I’ve had the privilege of shaping our visual identity and brand voice across packaging, marketing, and product launches. From adapting designs for complex packaging formats to art directing campaigns, my focus is on balancing everyday creativity with technical precision to build meaningful connections with people on and off the shelf.

OTBX_01.MP4

OTBX_02.JPG

OTBX_03.JPG

OTBX_04.JPG

OTBX_05.JPG

OTBX_06.JPG

OTBX_07.MP4

OTBX_08.MP4

OTBX_09.JPG

OTBX_10.JPG

OTBX_11.JPG

OTBX_12.MP4

OTBX_13.MP4

OTBX_14.JPG

OTBX_15.MP4

OTBX_16.JPG

Oatbox

,

Identity

,

2023

Oatbox has been making the most of Canadian oats to offer high-quality beverages and dry goods. Known for quality and its commitment to social and environmental causes, the company has established itself as an expert in oat-based foods. As Sr. Graphic Designer at Oatbox, I’ve had the privilege of shaping our visual identity and brand voice across packaging, marketing, and product launches. From adapting designs for complex packaging formats to art directing campaigns, my focus is on balancing everyday creativity with technical precision to build meaningful connections with people on and off the shelf.

OTBX_01.MP4

OTBX_02.JPG

OTBX_03.JPG

OTBX_04.JPG

OTBX_05.JPG

OTBX_06.JPG

OTBX_07.MP4

OTBX_08.MP4

OTBX_09.JPG

OTBX_10.JPG

OTBX_11.JPG

OTBX_12.MP4

OTBX_13.MP4

OTBX_14.JPG

OTBX_15.MP4

OTBX_16.JPG